I didn't call his O a gimmick, but I do think some of the mystique is gone from a lot of these offenses that seemed so unstoppable just a few years ago. Lots of teams now run variations, and off-shoots of that offense. Now that D's see these type systems more frequently, they are more more educated on how to defend them. Not saying it can't work, just that it's not as unique as it was 5-7 years ago. I put CK in the same class as a Gus Mahlzan, as far as being an innovator, but eventually the game, and DC's, catch up w/ itThere's some arguing points against Kelly. I think he would KILL here and will do another overview of him, Oregon's offense, and why I think so but basically it comes down to i don't feel his offense is a gimmick and the basis of the success of his offense is for the DC's to know what he is doing. He wants them to know.
Oregon is 900 miles from their closest hot bed of recruiting, 900 miles and he still had top 10 and 12 classes. To me that's impressive. The ncaa stuff is blown way out of proportion, it was nothing and they admitted as much.
Most great coaches are a-holes, they're alpha's and have a job were EVERYONE thinks they know better. To this day Nick Saban and Bill Belicheck still get questioned, it will never end. I wish there was another TN guy like Phil out there, win on the field and kissing babies off but there's not. Chip Kelly would be an assassin, our hired gun and I'm ok with that. Just win baby