Whomever runs it has got money and/or technical ability.
I am a little bit familiar with the JelSoft forum software that this forum uses. It's taken them some time to figure out the orange and white schema for this web site.
Also, the image at the top with Fulmer, Bruce Pearl, and Pat Summitt was professionally designed.
The VolNation fan shop says that it's located in Jacksonville, Florida.
http://www.volnation.com/fanshop.htm
There are not the names of any owners listed there.
I was thinking that a corporate entity (like the Knoxville News-Sentinel) or the University of Tennessee might own this web site. Neither the News-Sentinel or UT however have any reason to conceal their identity.
The entity that owns this web site clearly has taken precautions to conceal it's identity. Apparently they have a reason to have their identity unknown.
If this web site is indeed owned by Coach Fulmer not only would it be a conflict of interest it would be
alarming considering the concealment of the identity.