Kiffin - Moderate to high risk, very high ceiling. Kiffin has always been about swinging for the fences. I am not in the crowd that would be thrilled with mediocrity. It's all, or it's nothing, baby!
(Next 3 in any order)
Edit: Chris Peterson - Great record as a head coach.
Campbell - Just a successful coach. Don't really know much about him.
Herman - Has moderate success at a currently hard place to succeed (like here). A bit of meh.
Some NFL or successful coach not currently or barely on the radar.
Malzahn - SEC experience. Seems to be getting worse, instead of better. Why? Wouldn't necessarily be thrilled, but hopeful I guess.
Edit: Elliott - Might be another Pruitt. We can do better than a coordinator.
Some of the others being mentioned that are coming from smaller colleges, I just don't know much about. I'm inclined to like a coordinator at a top school every bit as much as those. Certainly, Leipold has the record you would like to see.
Our AD choice kind of came out of nowhere. So, I have a feeling that we could get a big surprise for coach, as well. Luckily, I think we know that answer sometime in the next 3 days.