Cracker Barrel has fallen

You realize of course the irony of making a claim about priorities and what a person chooses to discuss on a website that exists for the stated purpose of discussing sports played with balls by people barely out of their teens, right? 😂
We are ALL easily distracted friend 😉
Some truth to this, but come on, this is just the silliest s***
 
Good job. I had been thinking of calling mine “Biscuit Bin” 😀
The menu will offer most country fare but the centerpiece will be the “Southern Trinity plate”. Cornbread, pinto beans (with onion slices on the side of course) and turnip greens for $5.99. And of course; buttermilk available on the drink menu.
Be sure to add seasoning to your dishes
Something CB apperantly stopped using years ago.
 
When I was a kid, Cracker Barrel was a place for older fuggerz to woof down some biscuits n gravy. My dear ole Papaw loved that place when he was alive.
As a younger adult, Pepper felt like an older fugger because my wife and I would go there to eat a few times each year.
Now, the barrel is a woke establishment for younger fuggerz that will never EVER know what it is like to get their feelings hurt from a triangular shaped game with golf tees.
Life sure is demonstrating some odd behavior here lately.
 
For restaurants it's about two main things, a restaurant can get by with only one thing though...... Good food, produce that at a decent fare and people will come.

Now, if you add a pleasing aesthetic or even sometimes a gimmick to good food you have a hit. That combination is difficult to produce, much less maintain.

Cracker Barrels problem wasn't the aesthetic or gimmick. It was the food, it had become bland and lost the home style from scratch flavor/quality.

The new leadership's solution was to ditch the aesthetic that set them apart and to rebrand it as just another corporate chain restaurant. Without the country general store and roadhouse vibe their retail space doesn't make much sense.

They could have had the best of both of they'd just have improved the food. That said they can still be successful if they get the food right again. I have a feeling they'll backtrack on some of the changes. As a CEO you listen to what your market is asking for, if you don't you won't last.
 
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@volfanhill

In your employment, I suppose you have access to behavioral studies which influence diners to spend more money.

As far as you know, are there any studies which differentiate between chairs and booths as it relates to diner spending or satisfaction?
I do know that the hard wooden chairs have been show to increase the number of turns of a table during dining hours.
 
If all the people who are crying about Cracker Barrel trying to rebrand itself, actually patronized Cracker Barrel, then they wouldn't be trying to rebrand themselves.

What would be the change in revenue? Exactly what kind of ROI are you expecting vs pre-rebranding?

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When the engine is about to blow up in your car you should just get a paint job.

Heck, I probably would never go to a CB unless I'm with a group traveling or someone wants to go there. Its okay and pretty simple, but not sure how doing all this rebranding would increase sales drastically. Knowing your customer and there is always max potential.

Let's watch Tombstone and take out the western theme. 😂
 
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If all the people who are crying about Cracker Barrel trying to rebrand itself, actually patronized Cracker Barrel, then they wouldn't be trying to rebrand themselves.
Well, I am a 40 year patron of the chain and have eaten there even this year; but my visits have dropped precipitously due to a drop in food quality. I think I have earned the right to complain.
 
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Well, I am a 40 year patron of the chain and have eaten there even this year; but my visits have dropped precipitously due to a drop in food quality. I think I have earned the right to complain.
Lol, so you want to complain about the logo, even though you don't eat there because the food is crap?

Did you also complain when Tampax changed their logo?
 
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