I used to work at a sheet metal shop, though we did a little bit of everything. We had a food truck drive into our shop every morning. Hispanic guy and his wife operated it. This was a daily thing for nearly a year. They would miss here and there for sickness or something, but usually rolled in same time everyday.
One morning they decided not to show because of some organized thing where the Hispanic people didn’t go to work that day to prove a point. Most of us weren’t even aware this was a thing. This was around the early 2000s so social media wasn’t all that prevalent. Anyway, the guys at the shop just didn’t get breakfast that day. When we found out why we didn’t get breakfast, and that the operators gave us zero heads up they had preplanned not to come that day, the boys got quite pissed and just told the food truck owners to kick rocks.
50+ customers every morning they lost. Hope it was worth it.