DeerPark12
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Florida, Georgia and Alabama all renewed within the last year and got the same modest increase that Nike offered Tennessee, but they did not release formal numbers.The size of this $ gap is surprising to me and it is going to change the market value for schools like TX, FL, GA, and Bama. I wonder when their deals are up for renewal?
The Texas number is actually misleading, because they received a large signing bonus at the start of their contract, so while it averages out to the number posted above, they’re actually receiving much less.
Also important to remember, none of those numbers are in cash. There is a combination of cash and uniforms/equipment.