wmcovol
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And? Even if it were to drop another 10k, do you honestly think that makes a difference? No. It would have to drop to like 40-50k on average for a season to illicit real change. Thats not gonna happen.
You obviously have no experience running a business. Losing $1.5 million in revenue while all of your other expenses are going up isn't something to laugh at even when you are taking in total revenue of $70m (football only). UT AD spends something like 96% of the money they take in so losses of this amount does have impact. I recall just a couple yrs ago the AD had to forgo their donation to the school just because they were paying a fired coach $3m a year. And that was when they were selling 70k season tickets. They're at about 58k now I believe. These aren't healthy financial numbers. When attendance hits 75-80k, there will be some pain and they're not far from that happening.