Adidas deal to be finalized today per Chris Low

[MajinBooCarter]

i was really mad about the this switch, but admittedly after reading the details, its definitely grown on me, specifically the NIL support, the shoe deal, Tennessee remaining in control of uniform design and that tag (akin to nike/adidas or ua notre dame)

 

[Brave Volunteer]

According to recent reports Nike wasn't interested in Tennessee anymore. Wasn't really much of a choice here.

Which is so odd to me. Where does UT apparel rank in merch sales among other schools? It has to be up there pretty high.

 

[Hyperion]

Which is so odd to me. Where does UT apparel rank in merch sales among other schools? It has to be up there pretty high.

I would also be curious to know why. It seems like a pretty big loss for Nike. They had an elite program on a low-ball deal and just lost it. They still have a bunch of programs but I know they recently picked up Auburn. Auburn is a fine school/program but its value is certainly below Tennessee.

 

[Brave Volunteer]

I would also be curious to know why. It seems like a pretty big loss for Nike. They had an elite program on a low-ball deal and just lost it. They still have a bunch of programs but I know they recently picked up Auburn. Auburn is a fine school/program but its value is certainly below Tennessee.

I'm sure we're not top 3, but surely we were top 10 or higher.

 

[tomreedvol4life]

With all that Danny White has done in a short period of time you really think he made an uninformed decision?
They will prioritize this apparel deal and I bet they crush it!
Previously Adidas had control over design and they weren’t great. Tennessee will have more control and the new uniforms will be at least as smooth as the lazy Nike uniforms.
Travis Hunter, Mahomes, Hill, Dylan Sampson, and “Tristen Keys”.

 

[VolGee4]

I tend to think the edge Nike gives us in recruiting by having nicer apparel outweighs the outright monetary value Adidas or any other company offers. Just go into the recruiting forum and see how many of the recruits post themselves in Nike Alternate jerseys. The amount of fan pride that comes with wearing nice apparel is beneficial also. As mentioned, Adidas couldn't even get a consistent Pantone of orange on their products.

Money gives us an edge in recruiting. Tristen Keys and Jeremiah Smith are at Nike schools (Keys is committed) and signed individual Adidas NIL deals. It’s not old school recruiting anymore.

 

[BruisedOrange]

Adidas is boring

Gimme boring, then.
[ mock up exclusive for Volnation - not an actual release ]

 

[VolGee4]

Which is so odd to me. Where does UT apparel rank in merch sales among other schools? It has to be up there pretty high.

VQ had a recent discussion that Nike is looking to invest more in the pros.

 

[Hyperion]

Just looking at teams that currently wear Adidas. All of them have a very traditional look that is clean. I hope UT returns to a late 90's/early 2000's look.

Miami has a traditional look with Adidas and it looks way better than when they had Nike unis.

 

[dieseldaddy]

Buy homefield. Their shirts are quality. Love their hats. Also like bad day hat company

 

[IndianaVol]

I would also be curious to know why. It seems like a pretty big loss for Nike. They had an elite program on a low-ball deal and just lost it. They still have a bunch of programs but I know they recently picked up Auburn. Auburn is a fine school/program but its value is certainly below Tennessee.

Sounds like Nike wants to go after more pro sports / NFL action.
Also, it seems that they (Nike) heard about what Addidas was offering and didn't want to get into a bidding war...sometimes that is smart business.

 

[GUNTERSVOL]

Surely this will sink in to the whiney historical centric folks. DW has got this.

We need to invoke a no Bitchin’ rule until the first bad uni hits the field or court.

 

[BruisedOrange]

Surely this will sink in to the whiney historical centric folks. DW has got this.

We need to invoke a no Bitchin’ rule until the first bad uni hits the field or court.

Are you bitch'n about my bitch'n?

 

[Woodlawn VOL]

All you swoosh worshippers are going to look stupid when we don’t have a single player decommit over this.

We will be the biggest Adidas brand. Nike always treated us like a second class citizen even when we started winning in almost every sport. (By the way, our first 4 or so years with Nike were the worst in the history of our AD, so they never did anything to help our brand anyway. We didn’t start winning because we wore Nike. We did it because we finally hired competent administrators and coaches.)

This, I bet we get treated much better with Adidas. And maybe Adidas improves that color this time. Also there wasn’t anything great about Nike for sure. We have creative control according to Danny White. GBO

 

[B81]

In Danny we trust

 

[Butch s]

Good. You know why. Because F nike that’s why

 

[BigThunder]

Which is so odd to me. Where does UT apparel rank in merch sales among other schools? It has to be up there pretty high.

If I remember @DeerPark12 post correctly, Tennessee was Nike’s sixth best partner at retail.

 

[ATLVols]

Not a fan. Just make sure Adidas gets our orange color correct and consistent. They had trouble with that last time.

 

[T2P_Priceless]

I really hoped we would sign with Sketchers and have light up cleats. FIRE

They should do Wheelies for max speed

 

[2EastTnVols]

Gimme boring, then.
View attachment 763268[ mock up exclusive for Volnation - not an actual release ]

I'd buy those in a heartbeat

 

[T2P_Priceless]

I would look at some recent Nike offers to understand where they would’ve offered if they weren’t immediately conceding to Adidas. Unlikely they would’ve kept us at 6 million.

Switching to an inferior brand over a couple million a year is questionable. Maybe it would’ve been like 5 million more a year though.

“Inferior” Swain likes Nike for aesthetics and brand but said the Adidas cleats are actually better

 

[T2P_Priceless]

Facts:

The Nike black uniforms for Tennessee looked stellar. Adidas better not eff that up.

The Nike Smokey Gray uniforms for Tennessee looked really good too. Adidas better not eff that up.

The rest, eh. Nike fan gear always feels low quality at a high price, so eh.

I’ve heard Tennessee will do the designs

 

[BernardKingGOAT]

Gimme boring, then.
View attachment 763268[ mock up exclusive for Volnation - not an actual release ]

Adidas used to make the Superstar model with UT orange stripes. I had a couple of pairs of them through my late teens and early 20s

 

[T2P_Priceless]

Adidas' previous contract with UT ended in 2015.
Does it make sense to expect that we're gonna see the same styles from Adidas a decade later?

View attachment 763224

You forgot to show the hoe pants that all the women are wearing that show every crack and crevice

 

[MontyPython]

Honestly the only thing that concerns me is whether or not this effects recruiting. Kids are very serious about their apparel at that age and if they think Adidas is inferior to Nike that could be a problem.