The Scotts Miracle-Gro Co. has started offering gardening lessons for young homeowners that cover basic tipsreally, really basiclike making sure sunlight can reach plants.
These are simple things we wouldnt have really thought to do or needed to do 15 to 20 years ago, says Jim King, senior vice president of corporate affairs for Scotts. But this is a group who may not have grown up putting their hands in the dirt growing their vegetable garden in mom and dads backyard.
They grew up playing soccer, having dance recitals and playing an Xbox, says Scotts Mr. King. They probably didnt spend as much time helping mom and dad out in the yard as their predecessors or their predecessors predecessors.
Companies such as Scotts, Home Depot Inc., Procter & Gamble Co. , Williams-Sonoma Inc.s West Elm and the Sherwin-Williams Co. are hosting classes and online tutorials to teach such basic skills as how to mow the lawn, use a tape measure, mop a floor, hammer a nail and pick a paint color.
While we have our doubts that it will save their business, retailers like J.C. Penney and West Elm are trying to adapt to the millennial generation by offering basic in-home services like installing televisions or hanging wall art.
All that said, at least some millennials are trying to be more self-sufficient...as an example, the WSJ notes the case of 26-year-old Breanne Loes who recently borrowed her dad's power tools to craft a wooden headboard...which went really well AFTER she realized the saw blade was on backwards.