Personally, I think Heupel and DW need to launch a public campaign to get an explanation on the TD that was taken away. Put pressure on the SEC offices to address the refs seemingly making something up on the spot. No whistle was blown, the play wasn't dead, we scored a TD. I wouldn't play nice and roll over on that. I'd demand an answer.
We're going to be fined and we'll pay that fine. That's where it should end. The administration shouldn't take it any further than that. This isn't the first game where things have been thrown so I'm not sure why the media is taking the angle that this is unheard of. I remember being at a game as far back as the early '90's where LSU fans in Death Valley were throwing beer bottles at their own team. It was stupid and uncalled for, but this isn't the first time it's happened. Pay the fine and move on.
The SEC has an officiating problem, and DW needs to talk to some of the other ADs who have been screwed over by it and team up to address it. There's power in numbers. It's easy to ignore one, harder to ignore several.