Real Estate Team Name

#1

DownNDirty

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#1
Ok guys you all can chime in and help me on this. I have been in banking for most of my adult life but have basically for the past 6 years managed all bank real estate at the place I work. On my advice my wife became a realtor a little over 2 years ago. She ventured out on her own last year, and while still working for Keller Williams, she is a solo agent not working for someone else. This year so far she's done really, really well. I took all the classes last year for my license and never finished. But now I'm getting ready to take the tests myself to get licensed to do it on the side. So, she is going to form a "team" that we will market ourselves as a team. She's planning on bringing in 2 other agents to work on the team for her also.

But we don't want to just be the (Insert last name) team like everyone else. I have always been a big rasslin fan and understand marketing and the importance of getting your name and face out there. Right now I have come up with 3 team names all with pluses and minuses in my mind. I've ran these by several people and all have gotten good feedback but a couple have got more positive comments from friends and family. I would like some honest opinions from you all. I know that you guys will shoot me straight and give honest feedback unlike some people that will just try to be nice. Heck, not every idea is a winner. Just tell me some honest opinions here if you don't mind.

Team names under consideration:

The Sunnyside Team - with some type of sun logo. Major slogan would be "Keep on the Sunny Side" with us. All the marketing would obviously be around different plays on the sun.

The Yin-Yang Team - my wife and I are polar opposites. We would make some plays on that with the Yin-Yang team and logo. The logo will have the black/white colliding with gray smoke coming off of it. The slogan would be "Real Estate is not always black and white."

The Alpha Omega Team - with the slogan that, "We serve your real estate needs from the beginning of your journey to the end." Or something to that effect.

I may have some more ideas or be given an idea we like better but those are the 3 frontrunners right now. Any feedback would be appreciated.
 
#3
#3
Alpha Omega sounds evangelical.
Yin yang team makes me think of Yin yang twins. Not a good first thought.
 
#6
#6
I'm licensed also, and you're right about the last name team. Unless your last name can be incorporated with a nice slogan. Like, " We won't SWINDELL you". Know what I'm saying?

Hope you and your wife succeed and hope to work with you someday. I'm with PARKS.
 
#15
#15
Redneck Ballet Reelters

Old Time Music
Keep on the Sunny Side
The Carter Family

https://youtu.be/ZbmQQ4RfzVE
 
#19
#19
Don't take this the wrong way, but I would probably not go with any of those three names. I have dealt with a number of higher-profile realtors in the past few years, so I have a little experience from which to speak. Go with something clean and professional, not hokey or misleading. Your work and word of mouth will get clients, not a goofy slogan.

Congratulations on the recent success, though, and I hope the business continues to grow.
 
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#20
#20
Don't take this the wrong way, but I would probably not go with any of those three names. I have dealt with a number of higher-profile realtors in the past few years, so I have a little experience from which to speak. Go with something clean and professional, not hokey or misleading. Your work and word of mouth will get clients, not a goofy slogan.

Congratulations on the recent success, though, and I hope the business continues to grow.

Party pooper
 
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#21
#21
Don't take this the wrong way, but I would probably not go with any of those three names. I have dealt with a number of higher-profile realtors in the past few years, so I have a little experience from which to speak. Go with something clean and professional, not hokey or misleading. Your work and word of mouth will get clients, not a goofy slogan.

Congratulations on the recent success, though, and I hope the business continues to grow.

Party pooper

I was thinking the same ad kd, but I wasn't going to say anything. But... since he's opened pandora's box... I completely agree with his comments and wouldn't choose any of those three. Maybe just go with something simple like Expert Realty, and if your area code allows it your slogan could be Call The Experts with "theexperts" being your area code and phone number.
 
#24
#24
I just talked with the lead broker/agent of one of the top 100 teams in the United States. He actually suggested Alpha Omega. There were a couple of others on the table as well but he liked the beginning to end slogan and hook that the tagline provides. I do appreciate the opinions on here though. It's nice to see what others think. He told me if I were in Dallas, Miami, Tampa, Vegas, Phoenix, etc that the Yin-Yang would take off but not in Northeast Tennessee. Which I get. And he said to steer away from something that sounds too "country" for these parts too. He advised that Alpha Omega was catchy enough to remember but also sounded professional.

Unless another idea pops up in the next two weeks I like better I definitely will be leaning towards that at least of the few I originally mentioned.
 

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