This isn’t a back and forth.
Tennessee is one of the most attractive destinations in WBB.
One thing that most people overlook is that NIL and recruiting funding is not a stand-alone instrument.
You need a coach and system to attract players no matter what kind of money you are willing to spend.
If anyone who is skeptical of the sustainability would to a moment to listen to UT AD White, it’s not hard to gauge the state of the athletics program with the abundance of resources from top notch facilities to NIL funding.
NIL opportunities should not be confused with reckless spending under any circumstances.
I mean every post with you is Tennessee is the greatest program now and ever. We have the best players, the best coach and no one can possible compete with us, under any circumstances. Every top player wants to be a LV, etc., etc. , etc.
Reality tells a somewhat different story. We are a program seeking to regain a former glory. 11 games into the season, things are going as well as can be but there are steps to be taken.
Just about all the schools in big # conferences have great facilities. College athletics is an incredibly competitive business but I agree having a great coach is a big differentiator.
But this is not a back and forth because you are talking about a different topic
I don't think you are getting the question -- is the current system of NIL sustainable? That is, will this current model be in place for the long haul?
The current status of NIL is still very much in flux. We are in a "wild, wild west" stage. As some observers have commented, the current system is unregulated free agency.
At some point, universities may have to bite the bullet and classify athletes as employees who are under contract so as to create some stability. Players who have their own personal deals would be just like a pro player who has signed a five year contract and has a separate endorsement deal with Nike. That player would still have contractual obligations to the employer school.
Others foresee that college football may become a minor league to the NFL (and that would have ripple effects through all of colleges sports).
But, you can rest assured college sports in five years will look quite different than it does now-- just as it is now radically different from the pre-covid era.