Sabanocchio
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Put plainly, Kiffin's been a lightning rod because ESPN has decided that Kiffin as a lightning rod of controversy sells really well. That doesn't mean there's not an element of truth to the characterization, but compare Kiffin's arrival and comments to Steve Spurrier in the early '90s. Kiffin is nowhere near what Spurrier was then. Yet Kiffin's received more media attention relative to his peers than Spurrier ever has. And he hasn't even won a college game yet.
Look at the secondary violation issue. Last year, NCAA member institutions reported almost 4,000 of them, the bigger the program, the more likely the violations are to occur. In 2005-06 alone, Oklahoma reported 46. These secondary violations don't really matter. Yet each of Kiffin's has been covered as an individual story.
Here's the real crux of the matter, what makes ESPN's deal with the SEC different than their deals with the NBA, MLB, or the NFL. They've selected one particular conference and anointed them as the all-powerful king. Unlike pro sports where every team gets an equal chance at a championship, college sports are governed by perception. How do we decide who plays for the national championship in football? Our perception of who we think is the best. How do we seed teams in the NCAA basketball tournament? Our perception of which conference or team is the best. How do recruits decide which schools to attend? Their perception of who is the best.
ESPN's Latest Obsession: The SEC -- NCAA Football FanHouse