White Danny is concerned with flushing some of the old fart knockers out of the lower west side seats in Neyland and ejecting those arena donors from their bargain seats on the sidelines of Thompson Boling, who usually don't even show up at the games, renovating parts of the old stadium for more premium seating, the university has probably been lucky to hang on to many of the local and regional athletic boosters while the football program has been in the wilderness, but I don't see an abundance of $100,000 annual NIL deals in East Tennessee to start matching the local, regional or national NIL compensation available for the top shelf talent at A & M, Alabama or Georgia. Winners always attract a crowd and viewers, such that dollars will follow W's, but the administration seems a little more concerned with premium seats, not playing Army next year and explaining away McDonald's bags of cash rather than engaging the NIL topic