Most of the SEC schools are not in the same ball part as Texas and Texas A M with regard to resources to buy players.
Texas has the most money in the SEC in their endowment and Texas A M the second most. It's not even close. The same families that give to the endowment can easily give to the charities running the NIL.
Be prepared to always be behind those schools for talent.
Approximate endowment:
Texas 30.9 B
Texas AM 13.59 B
Florida 1.85 B
Tenn and most others come in around 1.2 - 1.5 B
Notre Dame, Standford, Duke, Southern Cal also way up there.
I am going to say that this is exactly what A M did.