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About this Page -- This is a discussion on Wall Street Journal: USC is America's No. 1 team for Bowl TV ratings. within the forum Around the NCAA. http://online.wsj.com/article/SB1000..._share_twitter Which Teams Rule the Bowl Ratings? —Darren Everson When Southern California is in a bowl game, TV viewers tune ...

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Old 12-28-2010, 01:23 PM   #1 (permalink)
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Wall Street Journal: USC is America's No. 1 team for Bowl TV ratings

http://online.wsj.com/article/SB1000..._share_twitter

Which Teams Rule the Bowl Ratings?

—Darren Everson

When Southern California is in a bowl game, TV viewers tune in. Same goes for Florida State, Miami, Notre Dame and most teams in the Big Ten. Nebraska and Oklahoma surprisingly don't move the needle, though. And a few big-name schools—including LSU, Clemson and Georgia Tech—actually move it in the wrong direction.

To figure out which teams are the most popular TV draws during the bowl season, we looked at the national viewership figures for every bowl since 1998. We then ranked each school based on whether it exceeded or fell short of its bowls' average audience size. We only looked at major-conference schools (plus Notre Dame) that have played in at least six bowls. As one might expect, the big names did well. The best was USC, which exceeded its expected audience size by 29%. The most famous example of this was its epic national-title loss to Texas in 2006, which drew 35.6 million viewers—33% more than what the title game has averaged since its inception. Notre Dame (+21%) also fared well. The Fighting Irish's last bowl game, the 2008 Hawaii Bowl, drew a whopping 42% more viewers than usual.

Not so popular, surprisingly, was LSU (-9%). The Tigers have an rabid fan base, yet the national viewership figures for LSU's four major-bowl appearances were all below par. Nebraska's effect on viewership has been flat, while former Big Eight rival Oklahoma's impact has been slightly negative (-3%). But that's nothing compared to Virginia (-18%) and NC State (-17%).
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Old 12-28-2010, 01:33 PM   #2 (permalink)
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That's really interesting. I'm not surprised that USC brings in good ratings, as they have a large fanbase and they draw the interest of the college football world.

It's crazy that LSU is so uninteresting.
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Old 12-28-2010, 02:00 PM   #3 (permalink)
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which bowls the teams are playing in and the previous games' match ups should be factored in. some of these teams could have generated larger ratings simply because their bowl game happened to have more national appeal for unattached fans across the country vs the previous or general years.
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Old 12-28-2010, 02:47 PM   #4 (permalink)
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It's 90s Notre Dame syndrome - you either love them or you hate them. If you like them, you'll tune in to watch because you want them to win. If you hate them, you'll watch because you want to see them lose.
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Old 12-28-2010, 02:50 PM   #5 (permalink)
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Tennessee?
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Old 12-28-2010, 07:22 PM   #6 (permalink)
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Tennessee?
We're pretty irrelevant at the moment. Too irrelevant to be mentioned.
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Old 12-28-2010, 07:32 PM   #7 (permalink)
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And we have only played in one BCS game
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Old 12-29-2010, 09:37 AM   #8 (permalink)
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And we have only played in one BCS game
2. '98 and '99 Fiesta Bowls.
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Old 12-29-2010, 01:22 PM   #9 (permalink)
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yes. dos
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Old 12-29-2010, 01:26 PM   #10 (permalink)
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The article doesn't say BCS bowls. We have been at more than six bowls since 1998. The article only listed the Top 5 and Bottom 5. UT made neither list.
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Old 12-29-2010, 03:22 PM   #11 (permalink)
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Why does the OP list Tennessee as his favorite team? He is clearly a troll USC fan based on his post history. Not to mention his favorite teams are the Lakers and Raiders.

He only posts if it's about USC. Just throwing that out there for those who don't know.
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Old 12-29-2010, 04:08 PM   #12 (permalink)
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Why does the OP list Tennessee as his favorite team? He is clearly a troll USC fan based on his post history. Not to mention his favorite teams are the Lakers and Raiders.

He only posts if it's about USC. Just throwing that out there for those who don't know.
Too obvious...And who name's themselves "SEC Nightmare"?...He needs to go back to his own boring board.
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Old 12-29-2010, 04:16 PM   #13 (permalink)
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I don't think we should get rid of the trolls, but I do think we should brand them.
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Old 12-30-2010, 02:17 AM   #14 (permalink)
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Which Teams Rule the Bowl Ratings? - WSJ.com

The best was USC, which exceeded its expected audience size by 29%.
So this is based on exceeding expected audience size? Who "projects" expected audience size? Exactly what are the factors used to determine these expectations? Sounds kinda skewed to me........
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Old 12-30-2010, 07:11 AM   #15 (permalink)
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I thought you were talking about South Carolina. Speaking of USC, why are they not in the Sugar bowl. They are the runner up SEC champs. Since the SEC Champs(Auburn) are going to the NCG, then why isn't the runner up going to the Sugar Bowl, instead of Arkansas?
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